Strategy, Storytelling & Impact

With 20+ years in brand strategy, marketing, and sales, expertise lies in crafting multi-channel communication strategies that make an impact. I build and maintain a strong brand voice, lead unified messaging across platforms, and collaborate with top teams to bring stories to life. From digital and social to video, print, and audio, I oversee content that drives engagement. Media relations are managed, forging key connections with journalists, influencers, and community leaders, while blending data-driven insights with bold storytelling to help brands grow, connect, and thrive.


MY EXPERIENCE

Building Bold Brands

Creative Vision content creation

Skilled in managing and executing content across digital, PR, video, and social media platforms to boost engagement and brand visibility.

Collaborative team culture

Cultivate a culture of creativity and collaboration, empowering teams to craft results-driven marketing strategies while keeping the brand fresh and consistent—because great ideas thrive when everyone’s aligned!

Data-Driven
growth

Use a data-driven approach to performance tracking and strategic planning, ensuring campaigns deliver maximum impact for long-term growth.

Leverage market insights and analytics to optimize campaigns, refine messaging, and identify high-impact growth opportunities.

Optimize campaigns

Omnichannel
marketing

Developed and executed integrated campaigns across digital, PR, tradeshows, and activations to boost awareness, engagement, and sales.

Relations &
networking

Build strong connections with journalists, influencers, and community leaders to amplify brand presence and create meaningful partnerships.

Brand Development ~ Strategic Planning ~ Management ~ Product Development ~ Packaging ~ Thought Leadership ~ Team Building ~ Growth Coach ~ Go-To-Market Strategies

Brand Development ~ Strategic Planning ~ Management ~ Product Development ~ Packaging ~ Thought Leadership ~ Team Building ~ Growth Coach ~ Go-To-Market Strategies

B2B2C Marketing Initiatives ~ Consumer Insights ~ Budget Management ~ Media Planning ~ Marketing Analytics ~ Lifecycle and Retention Marketing ~ Performance Marketing ~ Business Development ~ ROI Reporting

B2B2C Marketing Initiatives ~ Consumer Insights ~ Budget Management ~ Media Planning ~ Marketing Analytics ~ Lifecycle and Retention Marketing ~ Performance Marketing ~ Business Development ~ ROI Reporting

Content Creation ~ Email Marketing ~ Lead Gen ~ Website Development ~ Video Productions ~ Stakeholder Presentations ~ Paid Advertising

Content Creation ~ Email Marketing ~ Lead Gen ~ Website Development ~ Video Productions ~ Stakeholder Presentations ~ Paid Advertising